The brand embraces the values of respect and dignity, and aims to create collections that have a positive impact on people, the environment and the economy. Valentine is also very much inspired by Issey Miyake, Rei Kawakubo, Kansai Yamamoto, Sybilla, Josep Font, Dries van Noten, Zaha Hadid, Luis Barragan, Gregory Colbert, Wong Kar-wai and Hafiz.ĪVASAN is committed to composing a modern, circular and responsible fashion world, under the philosophy that "there is nothing more sustainable than what already exists." AVASAN has aligned its mission with the United Nations Sustainable Development Goals, which are guidelines for protecting our planet and defending human rights. ![]() ![]() "Miyazaki's films gave me a new perspective to understand the world we live in, and they always remind me of love." Alongside these inspirations, Valentine also draws from the works of Yasujirō Ozu, Hayao Miyazaki, Hiroshi Teshigahara and Akira Kurosawa. She was mesmerized by Matsuo Bashō's foreword in her sumi-e book, which included some of his haiku, a form of Japanese short poetry. She learned that a calm mind allows one to find a space of stillness, creativity and sensitivity. The garments represent a textile collage that evokes respect and harmony between different civilisations.Ībout Japanese influence, Valentine recounts how she inherited three defining items from her grandfather: "a sumi-e book, rice paper and a stone inkwell." Sumi-e is an ancient Japanese ink painting technique, which taught Valentine the value of Zen, how to express her inner world and how to practise a conscious attitude. Thus, AVASAN combines the joyful spirit of Spain with the sophisticated, urban-chic style of Japan. She loves to imbue the tradition, handicraft and aesthetic vision inspired by her life experiences into her collections. It celebrates sustainability and minimalism, yet remains fashionable.īorn in New York, raised in Spain and having spent many years in France, Valentine's life has been composed of cultural diversity, which enriches her designs and creations. Its persistent quality is exactly what she projected AVASAN's collection to be. "It's always the most beautiful piece in every capsule collection the most zero-waste and fashionably timeless." For Valentine, the kimono is akin to a blank canvas on which the artist Araceli García can paint and express her creativity. ![]() They are handmade from high-quality materials and are typically only available in limited runs, and some are even one of a kind.Ī kimono is an evergreen and genderless garment. ![]() The unconventional handling of textures and the reversible designs elevate these pieces to a couture level. AVASAN kimonos are intricate structures that are at once sleek and minimal but also laden with detail, including some that are embellished with touches like embroidery or fringe. Together, they came up with AVASAN-a sustainable fashion label whose name incorporates the Japanese honourific, san, indicating a respect for people and the environment. She describes setting out with "an absolute urgency" to create responsible, conscious and sustainable fashion, which led her to contact an environmental lawyer who was also a fellow fashion lover. The story began when Valentine decided to return to the fashion world after dedicating 20 years to working in an art and theatre company in France.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |